Hmm maybe your pup isn't into it? I don't have I do anything he just pick t up when he wants to chew. He has a bunch bones old marrow bones etc. Maybe your dog just doesn't like them. Is She chewing other things?
she loves bully sticks , rawhide ( rarely give them to her even though she just chews them and does not eat them) marrow bones ( only till they are clean) and carries a soft toy around in the am and does not destroy it